The Performance Ideas BlogHere are a few updates, news and noteworthy links for this week.
Make sure to check out the latest book about Performance Management written by Steve Player and the late Jeremy Hope. It’s called Beyond Performance Management: Why, When, and How to Use 40 Tools and Best Practices for Superior Business Performance
IBM Finance Forum is a great event for all finance professionals.
Visualization of data is one of the hottest topics these days. No matter where I go, people are taking a huge interest in it. Infographics are floating the Internet, for example. Companies are looking to refine their dashboards with better visuals. This was also apparent at the Gartner BI Summit earlier this week.
Despite the tremendous attention, there are only a few good books about this topic in the market. One of them is Nathan Yau’s title Visualize This: The FlowingData Guide to Design, Visualization, and Statistics
Yau does a fine job with engaging the reader in the first part of the book. He explains a number of important fundamentals of visualization. This includes a process that he suggests people should follow:
There is a lot of relevant information for business analytics professionals in this section. I particularly like that Yau urges his readers to clearly figure out what story they want to tell by visualizing data. This is often forgotten in the design of a dashboard (e.g. do I use a line-chart to show the trend, or do I use a bar chart to show the variances?)
“Approach visualization as if you were telling a story. What kind of story are you trying to tell? Is it a report, or is it a novel? Do you want to convince people that action is necessary?” Nathan Yau
The remaining chapters of the book contain valuable content as well. The author covers topics such as handling data and picking tools for building charts. Several chapters are dedicated towards describing how to best visualize certain problems (e.g. patterns, proportions, spatial relationships, etc.). Each section provides plenty of examples and some good ideas. I enjoyed working through this. But I do have to say that the content isn’t nearly as deep as let’s say Stephen Few’s material.
So far so good. There is just one thing that you should know: Many chapters are also full of technical instructions that teach you how to build graphs and charts in the open source package R along with Adobe Illustrator. There is a lot of code in the book. Technical folks might enjoy this. But it is not my cup of tea and most BI professionals will hopefully build their charts using the corporate BI platform. To be honest, I went ahead and skipped those pages.
Nathan Yau’s book Visualize this! is definitely a good book. I learned a few things here and there and took ample notes. It is also entertaining. However, one has to understand that this is not necessarily a book dedicated towards BI professionals. Rather, this is a book for people who are looking to build infographics and other standalone visualizations. Nevertheless, you can tell that Nathan Yau is passionate about it and he inspired me to hone my skills. If you are looking for a deeper and more business oriented read, I would rather recommend the books by Stephen Few and Edward Tufte.
Reading business books is one of my favorite activities. You can probably imagine how delighted I was when I received a brand new Kindle Touch
A few days ago I bought and downloaded the ubiquitous eBook Zarrella’s Hierarchy of Contagiousness: The Science, Design, and Engineering of Contagious Ideas
Social media have changed the way we market to our customers. But reaching the right people is not all that easy as you have probably experienced. The basic idea of Zarrella’s book is to look at why certain ideas are contagious and what you can do to make sure that your message is heard in the various social media channels. Zarrella introduces a useful model (Zarrella’s Hierarchy) that helps explain how messages get spread through social media. It is a hierarchy of three criteria:
