Amazon.com recently recommended the book Naked Statistics: Stripping Dread from the Data. Since I already knew the author Charles Wheelan from his awesome book Naked Economics: Undressing the Dismal Science (Fully Revised and Updated) I went ahead and bought this one for my Kindle. Great decision – it is one of those books that is fun to read while also adding (hopefully) long-lasting value. To make it short: Business Analytics professionals should read Naked Statistics. We work with data on a daily basis and there is an increasing emphasis on Predictive Analytics. Professionals therefore have a growing need for a decent working knowledge of statistics.
Many people have a hard time with statistics. College and university courses usually throw around a wild mix of scary looking formulas containing lot’s of Greek symbols. It certainly took me a while to make sense of my professor’s scribble. As a result, lot’s of people develop a fear of of this subject. Naked Statistics, however, demonstrates that it is possible to teach a seemingly complex topic in a simple manner. Charles Wheelan provides a journey through some of the most important statistical concepts and he makes it fun and easy to understand.
Naked Statistics covers a broad range of the most fundamental statistical concepts such as median, standard deviation, probability, correlation, regression analysis, central limit theorem and hypothesis testing. Each concept is explained in simple terms. The author also uses a mix of fictitious stories (some of them are funny) and real-life examples to show how things work and why they are relevant. Math is kept to a bare minimum – you will only find a few formulas in the main text. Reading is easy and fun. I was surprised to find that I devoured many chapters late at night in bed (I don’t usually read business books that late).
Naked Statistics is a great read. It provides you with a sound working knowledge of statistics and it actually motivates you to dig deeper (I pulled out one of old text books). For those people who know statistics, this book can help you brush up on some concepts. Analytics professionals might also want to recommend this read to colleagues who start working with predictive analytics and other advanced tools. Students should buy a copy before they attend statistics classes – they will certainly be able to grasp the more advanced subjects more easily. I wish I had had this book back at university. It would have saved me some sleepless nights. Two thumbs up – Charles Wheelan does strip the dread from the data.